WCNC-TV in Charlotte, NC has an exciting opportunity in the Digital Sales department for an Account Manager. The Account Manager will manage the day-to-day responsibilities of key accounts with team members. Provide an optimal customer experience by having a deep understanding of the company’s multimedia solutions.
Responsibilities
- Daily interaction with existing agency and direct client business; this responsibility includes maintenance of client schedules on television and online in addition to implementation of special projects and promotions. Attend sales calls, if needed.
- Works in tandem with AE, Customer Insights Manager, Research Director, and Creative Services to develop multimedia (TV/Digital) recommendations to prospective clients.
- Attends sales meetings and training to obtain sales, product and process information, and to keep abreast of company products and services in order to articulate to client, when appropriate.
- Partners with designated Account Executives in the development of new/incremental revenue.
- Self-motivation and willingness to work as a team player are essential attributes. Creativity, flexibility, and ability to change with our industry are also keys to success.
- Able to make decisions and solve problems independently in an effort to support the customer.
- Assists designated Account Executives with maintenance of contracts, generating avails, traffic, make-goods, collections and overall customer (internal/external) service.
- Regular tracking and monitor client audience delivery (via Nielsen), digital analytics, and goal metrics.
- Coordinates with sales assistant to set up new customer accounts, contracts, order entry, and revisions. Checks for accuracy.
TEGNA Inc. (NYSE: TGNA), formerly Gannett Co., Inc., is comprised of a dynamic portfolio of media and digital businesses that provide content that matters and brands that deliver. TEGNA reaches more
than 90 million Americans and delivers highly relevant, useful and smart content, when and how people need it, to make the best decisions possible.
TEGNA Media includes 46 television stations (including those serviced by TEGNA) and is the largest independent station group of major network affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. TEGNA Digital is comprised of Cars.com, the leading online destination for automotive consumers, CareerBuilder, a global leader in human capital solutions, and other powerful brands such as G/O Digital, Clipper and Sightline Media Group. For more information, visit www.TEGNA.com.
We are a proud equal opportunity employer.
We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, veteran status or genetic information.
We are an Equal Opportunity Employer and value the benefits of diversity in our workplace.
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Requirements
- Minimum two years of account engagement in a professional, fast paced sales environment.
- Ability to work effectively as part of a team and independently.
- Ability to handle multiple tasks and projects effectively under deadline pressure.
- Ability to effectively solve problems.
- Creative and able to adapt quickly to change.
- Position requires strong written and verbal communication skills, as well as strong organization and time management.
- Knowledge of banner sales and design, mobile advertising, SEO, SEM and social media platforms such as Facebook, LinkedIn, Twitter and YouTube highly preferred.
- Proficient in Photoshop, Excel, Word, PowerPoint and Outlook.
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