Details
 

02/06/2013

Digital Sales Specialist

WFMY News 2

 
Position/Title:
Digital Sales Specialist
Primary Industry:
Broadcasting - Radio - TV
Manage Others:
No

Details:
WFMY News 2 in Greensboro is seeking a digital sales specialist who will work strategically with our sales staff to schedule and monitor our digital campaigns and performance. This person will also help generate creative solutions that deliver customer results through our digital platforms. This individual must possess a strong and proven, attention to detail and accuracy. Knowledge of banner sales and design, mobile platforms, social media, SEO and SEM would be a plus. Position reports to the Digital Sales Manager

Roles and Responsibilities:

Execute (schedule and order) campaigns and creative development for all digital advertising 
Monitor and review our digital campaigns for delivery 
Report monthly metrics to account executive and client 
Communicate and create one sheets for sales staff on successful digital campaigns 
Manage and communicate inventory sell through percentages to staff 
Monitor competitor websites for new revenue opportunities 
Monitor, analyze and proactively create solutions to retain and grow our digital revenue 
Assist the sales team with developing creative multimedia recommendations through research to meet customer’s expectations while utilizing our digital product suite. 
Create sales presentations for the account executive to communicate that idea to the client 

Attend sales calls, if needed, as digital support on our product offerings 

Vacancy Type:
Full Time
Date Posted:
2/6/2013
Closing Date:
3/6/2013
City:
Greensboro - 27405
State:
North Carolina
URL:
http://www.digtriad.com
Experience:
2 Year(s)
Requirements:
Qualifications / Requirements:

Excellence in attention to detail and accuracy mandatory 
Ability to multitask, manage multiple assignments and prioritize tasks in a fast-paced, deadline-driven, team-oriented environment 
Strong written and communication skills 
Ability to follow direction 
Outgoing personality with expertise at developing relationships 
Proficient in Excel, Word, PowerPoint and Outlook. 
Aptitude to learn and work within other software systems 
Knowledge of banner sales and design, mobile advertising, SEO, SEM and social media platforms such as Facebook, Linkedin, Twitter and YouTube a plus 
Photoshop skills a plus but not necessary 
Previous internet support experience also a plus 

Pre-employment drug testing and a background screening are required. We are an Equal Opportunity Employer and value the benefits of diversity in our workplace including veterans and applicants with disabilities. 


Contact Company:
Greensboro,NC
Contact E-Mail:
ksprague@wfmy.com
Contact Details:
Kristin Sprague
Apply Online URL:
https://performancemanager4.successfactors.com/sfcareer/jobreqcareer?jobId=12762&company=Gannett&username

EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER