Position/Title: Digital Sales Specialist |
Primary Industry: Broadcasting - Radio - TV |
Details: WFMY News 2 in Greensboro is seeking a digital sales specialist who will work strategically with our sales staff to schedule and monitor our digital campaigns and performance. This person will also help generate creative solutions that deliver customer results through our digital platforms. This individual must possess a strong and proven, attention to detail and accuracy. Knowledge of banner sales and design, mobile platforms, social media, SEO and SEM would be a plus. Position reports to the Digital Sales Manager
Roles and Responsibilities:
Execute (schedule and order) campaigns and creative development for all digital advertising Monitor and review our digital campaigns for delivery Report monthly metrics to account executive and client Communicate and create one sheets for sales staff on successful digital campaigns Manage and communicate inventory sell through percentages to staff Monitor competitor websites for new revenue opportunities Monitor, analyze and proactively create solutions to retain and grow our digital revenue Assist the sales team with developing creative multimedia recommendations through research to meet customer’s expectations while utilizing our digital product suite. Create sales presentations for the account executive to communicate that idea to the client
Attend sales calls, if needed, as digital support on our product offerings
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Requirements: Qualifications / Requirements:
Excellence in attention to detail and accuracy mandatory Ability to multitask, manage multiple assignments and prioritize tasks in a fast-paced, deadline-driven, team-oriented environment Strong written and communication skills Ability to follow direction Outgoing personality with expertise at developing relationships Proficient in Excel, Word, PowerPoint and Outlook. Aptitude to learn and work within other software systems Knowledge of banner sales and design, mobile advertising, SEO, SEM and social media platforms such as Facebook, Linkedin, Twitter and YouTube a plus Photoshop skills a plus but not necessary Previous internet support experience also a plus
Pre-employment drug testing and a background screening are required. We are an Equal Opportunity Employer and value the benefits of diversity in our workplace including veterans and applicants with disabilities.
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Contact Company: Greensboro,NC |
Contact E-Mail: ksprague@wfmy.com |
Contact Details: Kristin Sprague |