Cable-related Studies & Reports
2008 Industry Overview
Cable means INNOVATION. Read NCTA's Annual Overview and find out how far the Cable Industry has brought us over the past 60 years.
An Analysis of the Cable Industry’s Impact on the U.S. Economy
The U.S. cable industry accounts for 1.5 million jobs in all 50 states representing almost $62 billion in personal income and gross economic output of nearly $227 billion, according to study completed by Bortz Media and Sports Group, Inc. and released by the National Cable & Telecommunications Association.
The A La Carte Paradox: Higher Consumer Costs and Reduced Programming Diversity
The Booz Allen study showing that a la carte pricing would increase cost and reduce programming diversity for most cable consumers.
Why You Should Pay For More Than You Watch
Read this excellent rebuttal by Paul Rodriguez of CableTechTalk.com to a recent L.A. Times article regarding a la carte cable programing.
Stimulating Broadband: If Obama builds it, will they log on?
Results of a recent survey, If you build it, will they log on?, by the Pew Internet & American Life Project which concludes that two-thirds of Americans without broadband don't want it