CAL FLOWERS INTRODUCES "MORE AMERICANS, ENJOYING MORE FLOWERS, MORE OFTEN"

Calflowers

The Board of Directors, at its September meeting, approved a recommendation made by the Marketing Committee to adopt a high level aspirational theme to guide and direct CalFlowers' promotional goals and activities beginning this coming year.  The theme takes direct aim at the goal of increasing flower enjoyment and consumption in the U.S. market.

Read the full CalFlowers' Newsletter.  

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