Complete Story
12/03/2023
009. Culture as a Competitive Advantage: Building a Strong Foundation in Distribution (afternoon)
Instructor: Tracie Sponenberg
Level of Complexity: Foundational/Intermediate
1:30 PM - 4:00 PM
This session delves into how cultivating a positive and resilient culture in Distribution can serve as a powerful competitive advantage. Participants will explore strategies for building a robust cultural foundation that aligns with business goals, creates an incredible employee experience, and drives long-term success. By understanding the critical role of culture, distribution leaders can create an environment that not only attracts and retains top talent but also fosters innovation and operational excellence.
Learning Objectives
- Recognize the Impact of Culture on Business Performance: Understand how a well-defined and positive organizational culture can influence key business outcomes, including employee satisfaction, customer loyalty, and financial performance.
- Identify Key Elements of a Strong Organizational Culture: Learn about the core components that contribute to a thriving culture within distribution companies and how these elements can be tailored to support strategic objectives.
- Develop Strategies to Cultivate and Sustain a Positive Culture: Explore practical approaches for nurturing a culture that promotes collaboration, innovation, and resilience, ensuring alignment with the company's mission and values.
- Leverage Culture as a Tool for Talent Attraction and Retention: Discover how a compelling organizational culture can become a magnet for attracting and retaining high-performing employees, thereby enhancing the organization's competitive position in the market.
Bookstore
Emotional Intelligence for Sales Success
Colleen Stanley
In Emotional Intelligence for Sales Success, you'll learn how to increase impulse control for better questioning and listening, which EI skills are related to likability and trust, how empathy leads to bigger sales conversations and more effective solutions, how emotional intelligence can improve prospecting efforts, which EI skills are most common among top sales producers, and much more.
Customers can get product information and price comparisons online. The true differentiator between you and a bot is your ability to deftly solve problems and build relationships. From business development to closing the deal, emotional intelligence will drive your performance - and your success.