Complete Story
10/14/2024
043. Creativity Unleashed: Generative AI and Your Future - Transform Your Business, Your Communications, Your Job and Your Life (afternoon)
Instructor: Sam Richter
Level of Complexity: Foundational
10:15 AM - 11:15 AM
Generative AI is transforming our world at a speed never before seen in history. With the introduction of programs like ChatGPT, CoPilot, Gemini, and other large language models, for the first time, everyone has equal access to discover and manipulate data in ways that will transform business, communications, jobs, and everyday lives, forever. In this dynamic presentation, you will discover… In an easy-to-understand way, what is the difference between AI and Generative AI, how they work, and how embracing them can give you a competitive edge. What are the tactical applications to improve operations, marketing, and sales to create massive efficiency, allowing you to spend more time executing strategy and providing value. A demonstration of AI-powered tools and the current best resources that you can immediately implement to improve performance. Whatever you dream can now become a reality. A look into our Generative AI future, the ethical considerations, personal moral challenges, and decisions business leaders will face in this rapidly changing world. Attendees receive access to Sam's custom AI and Generative AI/ChatGPT resources (he has spent years creating cutting-edge AI tools). Featuring examples customized to the audience - whether you're an expert or someone who lacks confidence regarding new technologies - this motivating, humorous, high-content, and high-learning program will leave you excited about your new AI-powered future.
Bookstore
Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?