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09/26/2025

Paul C. DuBois

New to UID

Paul C. DuBoisPaul DuBois is the Founder & President of DuBois Consulting, LLC. Through his consulting partnerships, Paul supports organizations by enhancing learning & development strategies, leadership program development, company culture programming, and Human Resources executive leadership. With a focus on assisting people reach their fullest potential, Paul is dedicated to deploying learning interventions that have the highest impact to learners and the organization.    Paul has held multiple Human Resource executive roles throughout his 20+ year career, most recently serving as Vice President of Organizational Development at Aspirion Health Resources, and previously as Learning & Development Specialist at Van Meter Inc. Paul was a keynote speaker at the 2023 L&D Leaders USA conference, and he and his Learning & Development team were recipients of the 2022 Corridor Business Journal Workplace Innovation award.     Paul is a founding member and incorporating officer of the Heartland Heroes of Iowa, a non-profit organization dedicated to raising funds for the University of Iowa Stead Family children’s hospital through the support of the video gaming community. Paul also has a passion for preserving our natural resources and volunteers through partnerships with Trout Unlimited and the Iowa DNR. He resides with his wife and two children in Cedar Rapids, Iowa.

 

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Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century

Bob DeStefano

Olddognewclicks Sample 1Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?

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