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07/07/2021

Top 5 Scam Techniques: What You Need to Know

The State of Security

Scammers are increasingly resourceful when coming up with scam techniques. But they often rely on long-standing persuasion techniques for the scam to work. So, you may hear about a new scam that uses a novel narrative, but there is a good chance that the scam relies on proven scam techniques once the narrative is stripped away. These scam techniques often exploit our characteristics and heuristics, or things that make us human and fallible.

In this blog post, I will cover some of the most common scam techniques and explain how they work.

Evoking visceral influence

Visceral influences such as hunger, thirst, pain, fear, excitement, sexual desire, greed, etc. are our primal states. They can be extremely powerful when evoked, as people will orientate all their attention to addressing the needs of that state. For example, have you ever heard that you should not go shopping for food when you’re hungry? This is good advice; when we are under the visceral influence, our rational thinking is compromised.

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