Complete Story
07/01/2025
GMA Briefs: 15-Minute Power Sessions to Elevate Your Marketing, Sales, and Culture
In today’s demanding business environment, time is short—but the need to stay sharp and competitive remains. That’s why Graphic Media Alliance is excited to offer a new professional development resource: GMA Briefs, a members-only series of concise, high-impact virtual sessions designed to help your team grow in the areas of Marketing, Sales, and Culture.
Each session is led by Kelly Mallozzi, an accomplished sales coach, marketing consultant, and print industry advocate with over 30 years of experience. These sessions are just 15–20 minutes long, followed by a brief Q&A, and are packed with practical, real-world insight tailored specifically to the print and graphic communications industry.
Briefs are scheduled on the first, second, and third Thursdays of each month, with the topic area rotating each week. This structure allows participants to focus on one core theme at a time while benefiting from a steady stream of fresh, relevant content throughout the month.
Topics recently featured in the Briefs have included:
- The Feel Factor: Why Print Wins in an Age of Digital Fatigue
- Embedding a Sales-Driven Culture Across the Organization
- The Art of Asking Better Questions to Close More Deals
Briefs are ideal for business owners, department leaders, sales teams, marketing professionals, and anyone looking to build culture, drive growth, and better serve customers. Whether attended live or viewed later via recording, each session is designed to inform, inspire, and spark action.
To participate, GMA members simply complete a short form to request access. Once submitted, the member company’s primary contact will receive session links and updates moving forward. We encourage your key contact to share this access with internal team members who would benefit from the content.
These sessions are exclusive to GMA members—and entirely free of charge.
To request access to the GMA Briefs series, please click below:
If you have questions about this benefit or need help getting started, don’t hesitate to contact our team. We’re here to support your success, one Brief at a time.
