With all the talk about email marketing in the news in recent days, particularly in relation to the General Data Protection Regulation, we thought it might be a good idea to offer you a fresh way of thinking about the subject.
And here’s a direction that we don’t think we’ve covered before: Email signatures can be really effective as marketing tools, especially if designed the right way.
But how much should you rely on a bold email signature, anyway? A few considerations:
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