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Sustainability Marketing

How the FTC’s green guides prevent greenwashing

Len Gordon will present “Sustainability Marketing: How the FTC’s Green Guides Prevent Greenwashing” at the ISPA Sustainability Conference, to be hosted by the International Sleep Products Association (ISPA) on Nov. 17, 2022 in Charlotte, North Carolina.

Sustainability is increasingly on consumers’ minds and marketers are responding. This means the FTC and state agencies are paying attention to “green” claims more than ever. Join Venable partner and former FTC official Gordon as he discusses “greenwashing,” sustainability claims and related issues. Gordon will cover the FTC’s Green Guides and answer questions as well.

For more information and to register, please click here.

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