06/17/2019

Membership Hack: Museum Exhibit

Interactive exhibits allow your members to show off a culmination of their work

Members of the International Trademark Association (INTA) created an exhibit for the National Inventors Hall of Fame Museum. The exhibit uses content inspired by a public awareness campaign that educates young people on counterfeit goods.

How to hack it? Earlier this month, members and staff of the INTA unveiled a new museum exhibit at the National Inventors Hall of Fame in Alexandria, Virginia.

The exhibit, called “The Power of Trademarks,” opened on June 3 and runs until May 2021. The display was inspired by INTA’s Unreal Campaign, a public-awareness effort that educates young consumers about the dangers of counterfeiting and the importance of trademarks and brands.

Please select this link to read the complete article from Associations Now.