05/11/2020

Five Ways Coronavirus Will Change the Charity Sector

Fundraising will reinvent itself

It seems unthinkable, but one day we will leave our houses, get the train to work and meet friends for dinner. The rhythms of everyday life will resume, yet everything will have changed. What does that mean for the charity sector? 

With the U.K.'s National Council for Voluntary Organizations (NCVO) predicting that charities will lose £4 billion ($5 billion) over the initial 12 weeks of COVID-19, the £750 million ($930 million) government support package for charities is a good first step but will leave a significant shortfall. Yet, people and communities need help from charities more than ever. Charities are managing a drop in income and heightened demand whilst increasing digital fundraising, online service delivery, and remote working.

This is enormously challenging, and I'm as worried as you are. Yet I'm heartened by the inspiring stories I'm hearing daily, from the umbrella bodies collaborating in tirelessly making the case for government funding, to charities' creative digital service delivery ideas.

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