12/11/2021

AARP Launches New Collaborative to Spur Tech Solutions for Older Americans

Technology connects people - particularly in times of uncertainty

Technology allowed many activities to continue despite restrictions on face-to-face activity during the pandemic. Inspired by how much technology helped people 50 plus and realizing the potential it could have to make lives better, AARP recently launched the AgeTech Collaborative.

"Technology focused on the 50+ [age group] isn't necessarily a brand-new category, but COVID has accelerated the need and turned what was once a nice-to-have into an everyday necessity," said Sasha Spellman, AARP startup collaboration director. "We realized that there is this immediate need to really help accelerate the curation and scale of AgeTech products, services and experiences."

The AgeTech Collaborative was designed to help innovation flourish in the sector. The platform has three goals: to discover innovative AgeTech solutions, to connect the AgeTech community and to grow the impact of leaders in the field.

Please select this link to read the complete article from Associations Now.