Complete Story
02/07/2022
Consumers Next Step to Convenience: Q-Commerce
Quick commerce promises to disrupt the convenience store segment
Consumers have become accustomed to how convenient online shopping can be with next-day delivery options from places like Amazon. But what if a consumer runs out of an item unexpectedly like health or hygiene staples or basic food products? The onset of a cold can send a customer to the store or pharmacy quickly.
Enter the next evolution of e-commerce: Q-commerce. Short for quick commerce, q-commerce – also known as on-demand or rapid delivery – promises delivery on a very curated selection of items to a buyer’s door in as little as 15 minutes. Q-commerce promises to disrupt the convenience store segment in the same way that e-commerce has disrupted traditional retail stores.
Where large e-commerce companies have focused on building large warehouses on the outskirts of population centers, q-commerce is supported by much smaller facilities right in the center of the city. Limited to about 2,000 items, q-commerce merchants focus on the same categories’ consumers can find in at a local convenience store, namely basic food items, some take-and-eat food choices, beverages, snacks and health/beauty essentials.
Please select this link to read the complete article from OSAP Member Infintech.
