- Fourth annual Seeing Business Differently Award winners recognized in San Antonio -
PADUCAH, Ky., Nov. 3, 2016 - Computer Services, Inc. (CSI) (OTCQX: CSVI), a provider of end-to-end financial technology solutions, honored three banks for their outstanding approach to technology and service as part of the company’s fourth annual Seeing Business Differently Awards. Illinois National Bank, Salin Bank and Truxton Trust were selected as this year’s winning institutions and were recognized during CSI Customer Conference 2016.
CSI’s Seeing Business Differently Awards highlight the ongoing efforts of CSI customers to enhance their institution’s performance by deploying innovative strategies and the latest technologies. Specifically, nominees are evaluated on a series of key metrics, including their ability to implement new products and programs to improve profitability, attract new customers and enhance operations.
“The recipients of our fourth annual Seeing Business Different Awards have continued to improve their business practices and attract new customers through technology-based, service-focused initiatives,” said Steve Powless, CSI’s chief executive officer. “The financial industry is tremendously competitive and always evolving, and CSI is proud to honor these companies for setting themselves apart from their competitors through a strategic use of technology.”
Honorees were determined based on the award’s established criteria; however, each institution utilized different tactics to achieve its success:
In an effort to streamline internal operations while still assuring quality customer service, Illinois National Bank (Springfield, Illinois) utilized CSI CRM to implement a new centralized call center that allows the bank to provide consistent customer support across its entire branch network, while also leveraging that information to help identify and resolve issues faster than ever before. The bank also utilizes CSI IQ, a robust data analytics tool, to create reports based on the data available within the core and CSI CRM. Since these solutions are fully integrated, Illinois National Bank can now leverage its customer data to better understand its clients’ needs and develop more meaningful service experiences.
“We see real value in the integration among these products because it allows us to capture every interaction, from the call center to the drive-through window, and use that information to better serve our customers,” said Sarah Phalen, president and CEO of Illinois National Bank. “And not only has the call center freed up time for our in-branch staff, but now when we contact customers and use the data available to us, they recognize that we are truly delivering services that are relevant to their financial needs.”
Salin Bank (Indianapolis, Indiana) wanted to use technology to transform its bank network to continue building and fostering meaningful customer relationships, especially as its customers’ financial needs evolve. The bank set out to make this transition by adding interactive video service to its 40 ATMs throughout the state, allowing it to expand customer service hours from 7:00 a.m. to 9:00 p.m. Monday through Saturday. Reliable technology infrastructure was required to implement the initiative, so the bank partnered with CSI for its numerous IT needs, including server hosting, IT systems management, threat mitigation and backup capabilities.
“At Salin Bank, we’re focused on transforming our branch network because as client needs evolve, so must the ways in which we provide service,” said Jim Alender, president of Salin Bank. “The investments made in our branches and technology allows us to offer best-in-class service to our clients regardless of their delivery-channel preferences, and our partnership with CSI for managed services allows them to provide the reliable infrastructure we need, while we get to focus on client service and profitability.”
Finally, Truxton Trust (Nashville, Tennessee) has established a large network of clients across the U.S. by using self-service technology and giving their financial advisors the freedom to travel to different markets in order to serve customers directly. The bank’s goal is to make banking so simple that clients can interact with the bank from anywhere, all while providing excellent personal support. In fact, Truxton currently has customers in roughly 20 states where it has no physical branches. And it’s been the bank’s strategic use of such outsourced technology strategies as managed services that has enabled its business model.
"With the help of secure, reliable technology, we can take our services directly to our clients’ offices, which allows us to work with clients who can live literally anywhere," said Tom Stumb, chairman and CEO of Truxton Trust. "Our approach to technology is twofold: it has to save users from hassle and effort, and it needs to save business owners time and money. And at Truxton, we are using technology that accomplishes both those objectives."
CSI Customer Conference 2016 was held Nov.1 through Nov. 3 in San Antonio, Texas, at the JW Marriott San Antonio Hill Country Resort and Spa.
About Computer Services, Inc. Computer Services, Inc. (CSI) delivers core processing, managed services, mobile and Internet solutions, payments processing, print and electronic distribution, and regulatory compliance solutions to financial institutions and corporate customers across the nation. Exceptional service, dynamic solutions and superior results are the foundation of CSI’s reputation and have resulted in the company’s inclusion in such top industry-wide rankings as the FinTech 100, Talkin’ Cloud 100 and MSPmentor Top 501 Global Managed Service Providers List. CSI’s stock is traded on OTCQX under the symbol CSVI. For more information about CSI, visit www.csiweb.com.