05/28/2026

Selling the Message of Palliative Care With Marian Grant

What happens when a former beauty industry marketer discovers a mission far more meaningful than cosmetics? In the latest episode of Another Word for Living, host Susan Wallace talks with nationally-recognized palliative care advocate Dr. Marian Grant, about her pathway from marketing makeup with supermodels to championing palliative care, which Grant calls “the best product” she has ever sold. The conversation debunks conventions in how we talk about palliative care and highlights how a strong message can build understanding around serious illness, supportive care, and the value of palliative care for individuals and families.

Wallace and Grant also explore how language influences what people think palliative care is, when it should begin, and why clearer communication matters. They discuss the work behind Serious Illness Messaging and why choosing the right words can help more people understand the support available to them. 

Listen to Another Word for Living on all major podcast platforms.