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WLOS-TV, Asheville, NC, is seeking a detail-oriented Digital Sales Coordinator to manage the implementation of digital advertising campaigns for a team of local Marketing Consultants (MC’s).

Responsibilities include:

• Manage every step of the digital campaign process from submission to creative development to campaign delivery and fulfillment
• Work with the Digital Sales Manager to prioritize daily workflow for the digital team
• Effectively work and communicate with the Digital Sales Manager, MCs, and agency partners to ensure all digital advertising campaigns are activated and optimized per our contract with advertisers
• Monitor and analyze reporting resources on a daily basis during campaign flights to ensure accuracy and that goals are being hit
• Develop easy to read advertiser progress reports and help clients and MC’s understand results
• Develop local sales collateral for digital sales efforts, which may include design work on presentations and one sheets
• Back up graphic design work as needed. Work would include creative for website builds, display and social campaigns
• Maintain consistent awareness of digital advertising trends and best practices

• 3+ years of digital ad operations experience is preferred
• A solid understanding of digital marketing basics is required
• An understanding of Search Engine Marketing, Search Engine Optimization, Display, Video, Email, Social, OTT Marketing, and website design
• An understanding of Google Analytics and how it correlates to campaign analytics
• The ability to write for SEO and basic advertising is a plus
• Must be highly proficient with Microsoft Excel, PowerPoint, and Word
• Must have a serious eye for detail and be a very organized individual to be successful in a fast-paced, dynamic environment
• The ability to manage multiple projects at once and stay on task is crucial
• The ability to communicate successfully by phone, email, and in person with teams both inside and outside the office
• Excellent presentation skills are a plus
• Duties also include utilizing OSI, DFP (Google Ad Manager 360), ASANA and Jot Form
• Experience in these platforms is a plus
• Skilled in the Adobe Photoshop Suite, with specific experience in designing digital ads is a plus
• Must be a self-starter and have the motivation to maintain consistent awareness of digital advertising trends