Complete Story
 

09/06/2017

Pricing for storage units in Mint Hill

Superior Storage - Gail Black (New Member)

We are opening a self-storage facility in Mint Hill and I am needing to get some pricing on what the going rate is for storage units in that area. Can you help?

Printer-Friendly Version

3 Comments

March Chase   on Thursday 09/07/2017 at 03:37 PM

Gail: the easiest thing to do is cruise websites of your competition, as well as shop the stores personally or by phone to collect pricing. With a new store, you have options, but the most common are either to set your rates slightly below the market average to promote a steady and rather quick lease-up without creating too much variance OR if you feel your product will be superior to the existing supply, you can attempt to "reset" the market and establish rates slightly higher than the market average, especially if they are lower than you were hoping for. Hope this makes sense. let me know if not.

Kevin Leebrick   on Monday 09/11/2017 at 10:38 AM

Gail March is right on here. I would also suggest visiting all of your competition with in a 3-5 mile radius and shopping them. It takes time to do but you will learn what selling points you can use and where you should/could be priced. I really think this is the most helpful thing I did when I got into the industry. Good Luck!

Eddie Stallings   on Friday 09/15/2017 at 10:44 AM

Gail, we all have rented at lower rates to fill a new or expanded facility but don't become complacent. Once you've reached a comfortable occupancy level I would adjust my rates upwards for your sake and your competitor sake. I was guilty of not doing this!

Disclaimer: The opinions expressed in the comments shown above are those of the individual comment authors and do not reflect the views or opinions of this organization.