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Registration Now Open for Heartland 2023


Registration for VGM’s 22nd anniversary Heartland Conference is now open. The educational event will be held in person June 12-14 in Waterloo, Iowa.

Special Early Bird pricing is available to those who register prior to April 14. Passes are all-inclusive and provide access to every educational opportunity Heartland has to offer, including three pre-conference sessions. This year’s passes also cover meals, entertainment, and access to the hottest products and business solutions offered by VGM's vast network of vendors inside a newly renovated exhibit hall. 

“Heartland is more than a premier educational conference," said Jeremy Stolz, president of VGM & Associates and VGM Fulfillment. "It also provides unique opportunities to make important connections with key experts and colleagues in the industry. Heartland is truly the best place to be part of something bigger. This is an industry event you should not miss.”

The VGM Heartland Conference brings together industry experts from across the country to discuss topics related to the home medical equipment (HME) industry, such as respiratory, regulatory and audits, rehab, operations, sales and marketing, billing and reimbursement, retail and more. Educational sessions offer more than 60 options for registrants to earn contact hours. Attendees can earn an estimated 15.75 contact hours/CEUs this year. They can also attend panel discussions, engage with vendors, and attend community dinners and other networking events.

However, education isn’t the only reason to attend. Heartland features numerous opportunities for networking and fun. This year's keynote speaker, Adam Markel, who is a #1 Wall Street Journal Best-Selling Author and resilience researcher and expert, will focus on becoming change proof. Focused networking, the iconic Heartland kick-off event with fireworks and a special event for first-time attendees are also on the agenda.

“Every year Heartland Conference provides our members with top-notch education and events, but this year is going to be the best yet,” said Jill Blaser, Heartland Conference chair. “We have some new experiences and education to combine with our Midwest and VGM hospitality that will take your business to the next level.”

To learn more and register for Heartland 2023, visit

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