Marketing and Project Manager

Ohio Parks and Recreation Association | Westerville, OH

Position Summary:

The Ohio Parks and Recreation Association (OPRA) is seeking a marketing and project manager.

The marketing and project manager will be responsible for creating and executing a marketing plan for association membership and events and for the planning and execution of the OPRA Annual Conference and other education and training programs.

About OPRA:

Established in 1934, OPRA is a statewide non-profit organization representing more than 2,400 parks and recreation professionals and citizen board members from around the state of Ohio. The organization exists to serve the members who work daily to contribute to the quality of life of Ohioans by providing quality experiences in parks and recreation. OPRA supports these professionals by providing education, advocacy and opportunities for collaboration.

The association is funded primarily by membership dues and by attendee, partner and exhibitor revenue that is connected to the OPRA Annual Conference and Trade Show and other events.

Essential Duties and Responsibilities

Serve as the staff lead in planning and executing all aspects of the OPRA annual conference & trade show, which is attended by approximately 800 parks and recreation professionals and has annual revenue in excess of $350,000.
Serve as the staff lead in communicating with members via our quarterly magazine, emailed newsletter, etc. Works with other staff to develop content. Carries out communication strategy as directed by the executive director.
Manage the association’s marketing efforts in attracting new members, promoting the annual conference and other association events and activating partnership opportunities for members.
Produce or manage the production of all other collateral material necessary for implementing marketing efforts, including but not limited to the website, weekly emailed newsletter, event specific email blasts and schedules.
Lead the planning of other association events including workshops, seminars, regional meetings and certification courses.
Lead association social media efforts.
As part of a three person staff team, assist in other areas of association management and member service as needed.

Essential Knowledge, Skills, and Abilities:

Outstanding and demonstrated project management skills including an ability to develop objectives and manage projects within defined timelines.
Ability to thrive in a "customer first" culture that includes, but is not limited to, understanding customer needs and desires, creating processes for receiving on-going customer input, designing processes which are customer friendly, responding promptly to customer inquiries, etc.
Creative thinking.
A marketing orientation. The successful candidate will bring a sophisticated level of understanding of marketing programs and projects to association members.
Internal drive to achieve. The successful candidate will be able to work with limited supervision in a small office setting. Taking responsibility for projects which are assigned and managing those projects to the desired outcome is essential.
Flexibility. In a small office setting, all employees are expected to pitch in to assist in a variety of roles.
Demonstrated experience in graphic design and in the creation of marketing and promotional materials.
A true team orientation is essential in this role. The successful candidate will demonstrate the ability to work as part of a small staff team as well as an ability to coherently lead project teams of association member volunteers.
Ability to create budgets and to work within established budgets.
Demonstrated experience in long range planning and implementation
Excellent communication and interpersonal skills with a proven ability to communicate effectively.
Ability to inspire and be persuasive in the promotion of new ideas, concepts and action plans to influence positive outcomes with both internal and external audiences.
Strong leadership skills necessary to influence positive outcomes and inspire others including the ability to make effective decisions and to take appropriate action when necessary.
Ability to exemplify the highest ethical standards in professional and personal conduct.

Minimum Qualifications:

A bachelor's degree in public relations, marketing, business or a related field is required. Three years experience in marketing, public relations or event management. Assets would be experience in association management, parks and recreation and graphic design.

The statements herein are intended to describe the general nature and level of work being performed by employees assigned to this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of this position.

Salary Information:

The salary range for this position is $50,000-$75,500 and will be commensurate with experience. OPRA also offers an outstanding benefits package which includes medical, dental and vision coverage as well as an employer paid retirement program.

To Apply:

Please email a cover letter and resume to opra@opraonline.org.

The deadline to apply is 12: p.m. on May 6, 2024.

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