Some of the world’s biggest companies are joining forces to make the process of buying renewable energy just a bit easier.
More than 300 companies—including marquee names such as Facebook, General Motors, Walmart and Google—are taking part in the just-launched Renewable Energy Buyers Alliance, which aims to build a marketplace of organizations interested in purchasing renewable energy for their companies. In a news release, REBA Board Chair Michael Terrell, the head of Google’s energy market strategy, said that the goal of the organization is to ease what hasn’t always been a simple process.
“Every enterprise—whether it’s a bakery, a big-box retailer, or a data center—should have an easy and direct path to buy clean energy,” Terrell said. “Ultimately, sourcing clean energy should be as simple as clicking a button.”
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