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07/09/2025

Trends Small Businesses Can Tap Into for a ‘Prime Day’ Boost

Check out these 10 trends

Prime Day is celebrating its 10th anniversary this July, with 2024 Prime Day dates just announced as July 8-11, 2025. This recurring sales event draws millions of Amazon Prime members and continues to be a major opportunity for small brands.

Here are 10 trends you can tap into to make the most of Prime Day 2025.

Offer big discounts and free trials

Nearly half of the consumers surveyed by retail discounts and coupons site RetailMeNot said they are waiting for Prime Day to make their biggest purchases of the year.

Please select this link to read the complete article from the U.S. Chamber of Commerce.

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