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February 26, 2025
2:00PM - 3:00PM EDT

CPYB Webinar: Why Use a Yacht Broker?‎ Hosted by YBAA

Zoom

Presenters: JP Skov, CPYB & Bill Bolin, CPYB 

We’ve all heard the question, “Why should I use a broker to sell my boat?” This session will break ‎down the sales process to use to answer this question, including advantages a broker can deliver ‎for listing, qualifying, selling, and closing a deal.‎

Learning objectives:

  1. Better understand the benefits of using a yacht broker and how to overcome a seller’s potential objections.
  2. Be able to answer this question with confidence and quantitative rationale.
  3. Better understand the entire sales process.
  4. Better understand the buying process and how to guide a buyer through the entire process.
  5. The value of presenting a thorough market analysis to a buyer or a seller.

Register Here

Circle Photo Ybaa

JP Skov, CPYB

For the past 25 years, JP has been passionate about yacht sales. His experience includes yacht brokerage and dealership management as well as marina management. Within the marine industry, he continues to drive business development through excellence and collaboration.

Bill Bolin

Bill Bolin, CPYB

For 29 years, Bill was the public “face” of Island Packet Yachts to customers, dealers and industry members worldwide.  Bill had joined the fledgling boat builder in 1987, fulfilling a wide variety of roles over the years including customer service, dealer acquisition and training, sales, marketing, and quality assurance. Bill served nine years on the board of Sail America, including two terms as president, and was selected to be one of three judges for the 2018 Cruising World magazine Boat of the Year competition. He currently serves as the managing broker for S&J Yachts' Florida operations, on the Board of Directors for the Yacht Broker’s Association of America, and is a Certified Professional Yacht Broker. 

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