General Sales Manager



WLFL and WRDC in Raleigh, NC is looking for a strong General Sales Manager to help guide our local and national sales effort. This position requires an individual who possesses strong leadership skills to lead a local sales team in selling new business and three screen marketing, as well as handling transactional business.

You must have a successful track record in sales management, staff recruitment and development skills and strong leadership capabilities. In this position you will: * Achieve/exceed budgeted financial goals and grow station's revenue share * Train, manage, and motivate all sales personnel * Manage television sales for the station including local, national, new business and digital interactive revenue streams * Train sales team to sell products and services via Digital Solutions and Mobile Marketing * Lead sales promotions and develop non-traditional revenue sources * Manage and control sales revenue by developing strong relationships with local clients * Other responsibilities as assigned. * Work with the promotion department to create sales opportunities.

Full Time

Raleigh NC 27604

Experience: *3-5 years experience in TV Sales Management * Hands on TV advertising sales and operational background a must. * A proven track record of new business success is a must. Requirements: * Strong and positive leadership skills required * Highly skilled leader, negotiator and motivator * Excellent written and oral communication skills are a must * Word, Excel, PowerPoint and OSI preferred

Additional Information: Additional responsibilities will include exceeding revenue goals, forecasting, inventory control and pricing, sales promotion and development of non-traditional revenue sources, new media and strategic planning. Excellent inventory management is essential, and familiarity with OSI a plus!


Contact: Sinclair Broadcast Group is proud to be an Equal Opportunity Employer and a Drug Free Workplace.


Please apply online by going to