WNCT TV in Greenville, NC is looking for a Digital Content Producer to join our team! The Digital Content Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.

• Develops and leads winning strategy for station content

• Expert understanding of Facebook, Twitter, and other social media platforms

• Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines

• Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television

• Determines a story's emphasis, length, and format, and organizes material accordingly

• Research and analyze background information related to news stories in order to be able to provide complete and accurate information

• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions

• Pitches on-brand local and trending stories during morning meetings

• Checks reference materials such as books, news files or public records to obtain relevant facts

• Shoots and edits content for on-air and digital

• Produces reports for all platforms

• Ensures that all content meets company standards for journalistic integrity and production quality

• Builds and calendars digital campaigns to promote local shows and specials.

• Writes stories for the web and other digital platforms

• Performs other duties as assigned

• Finds new ways to use Social Media and our website to engage with viewers

• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred

• Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred

• CSS, Flash and other relevant technology skills is a plus

• Maintain positive work environment through active team participation and cooperation with co-workers in all departments

• Responds positively to feedback