Complete Story
06/29/2020
Why I'm Sorry is Wrong
How to apologize correctly
Years ago, while riding my bike, I bumped into a man walking in the opposite direction. At the time, I was living in Germany, but I instinctively blurted out “I’m sorry!” in English. Not sure whether he understood me, I corrected myself with the German version, “Tut mir leid,” which literally translates as, “it causes me suffering.”
It causes me suffering. Isn’t that so much more powerful than sorry?
He was probably too far away to hear me at that point, but my first apology was inadequate and meaningless. Not only was it said in the wrong language, but it communicated the wrong sentiment. As leaders, we need to know how to say sorry professionally, using the right verbiage and the right mindset.
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