Complete Story
12/27/2023
How to Build a Brand that Attracts Millennials to Your Association
Consult this guide for building a relevant, compelling brand
COMPLIMENTARY GUIDE
How to Build a Brand That Attracts and Retains Younger Members
Millennials now comprise more than one-third of the U.S. workforce. If associations want to be sustainable, they must know how to remain relevant to this demographic.
To help you effectively build and communicate your brand to attract younger members, we have put together this guide. You’ll find practical tips to help you create a brand that encourages younger generations to join – and stay with – your organization.