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Always More Room in the Vineyard

How collaboration pushes a diversity-minded association forward

Let's say you start in a specific line of work, and while your entrepreneurial spirit leads to success, you notice something missing—people who look like you who share your passion and expertise.

How do you solve that problem? In the case of winemaker Mac McDonald, you start an association that aims to build upon the community that is there.

Since its formation two decades ago, the Association of African American Vintners has leaned into that original mission in earnest. AAAV came into existence in 2002, after McDonald, the founder of Vision Cellars, realized that he was one of the few Black winemakers in the field.

Please select this link to read the complete article from Associations Now.

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