06/02/2025

Communicating In Uncertainty

Leadership must show up and stay human

In times of change and uncertainty, silence is not a strategy.

A 2024 report from Contact Monkey paints a revealing picture: 60 percent of respondents rated employee engagement at their organizations as merely “moderate,” and nearly half (44 percent) admitted they lack a long-term internal communications strategy. And yet, internal communicators ranked increased employee engagement, higher employee satisfaction and stronger leadership communication as their top goals.

This disconnect reveals a critical gap, especially during periods of uncertainty. Whether it’s budget cuts, economic instability or organizational restructuring, how leaders communicate during challenging times can either strengthen or erode trust.

Please select this link to read the complete article from Forbes.