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About YBAA

ybaa past presidents

Setting the Standard for Yacht Sales Professionals for Over 100 Years

The Yacht Brokers Association of America, Inc. – YBAA - was founded in 1920 and exists to unite Yacht Sales Professionals throughout North America to establish, promote and enforce high standards of professional competence, character, and ethical conduct; foster public recognition of, and support for, YBAA and its member brokers; facilitate cooperation among member brokers; and, enhance each member's success.
YBAA defines a Yacht Sales Professional (YSP) as an individual who conforms to industry standards of skill, competence, and character in service to their clients. As a member of a recognized yacht broker trade association and through continuing education and compliance with established Codes of Ethics, a YSP maintains their expertise throughout their professional career. YSPs may represent a buyer and/or seller as a broker in the sale of a recreational yacht or maybe the representative of a yacht dealer or yacht manufacturer in the sale of a vessel. Those who attain, and maintain, their credentials as a Certified Professional Yacht Broker (CPYB) further demonstrate their ongoing commitment to their profession.
 

Upcoming Events view all events

 March 2024 
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Thu
14
2024
March 14, 2024
1:00PM - 2:00PM EDT

Navigate the New Industry Owned MLS with Hal Slater of Brewer Yacht Sales and Garrett Schwartz of Yachtbroker.org

Webinar Date: March 14, 2024

Zoom

Join industry experts Hal Slater from Brewer Yacht Sales and Garrett Schwartz from YachtBroker.org for an insightful webinar on navigating the dynamic landscape of the industry-owned MLS. In this session, you'll gain invaluable insights into seamlessly adding listings on YachtBroker.org and effortlessly syncing them with the revolutionary new Retail MLS, Yachtr.com. Learn the intricacies of creating Listing Agreements, PSAs, and Closing Documents with precision using BoatDox.org. Plus, uncover the step-by-step process to building a cutting-edge website with YachtBroker.org to elevate your online presence and attract discerning clients. Don't miss this opportunity to stay ahead of the curve in the yacht brokerage industry. Register now to secure your place!

Wed
17
2024
April 17, 2024
2:00PM - 3:00PM EDT

CPYB Webinar: Hosted by CYBA

Webinar Date: April 17, 2024

Zoom

TBD

Thu
16
2024
May 16, 2024
12:00PM - 2:00PM EDT

Brokers Brunch: Hosted by YBAA

Brunch Date: May 16, 2024

Zoom

TBD

Latest News view all news

Follow These Basics to Ensure Sales Success

Follow These Basics to Ensure Sales Success

John Wooden, perhaps the best college basketball coach ever, used to start each season by ‎showing players how to properly put on their socks and sneakers as a mistake here could ‎‎‘domino-effect’ its way all the way to lost games. Vince Lombardi, the great Green Bay ‎Packers coach, once said that football basically comes down to two things: blocking on offense ‎and tackling on defense, and those great Packer teams spent 80% of their time practicing those ‎two basics. ‎

Significantly Increase Sales by Practicing

Significantly Increase Sales by Practicing

Every sports team practices. Not just the pros. College, high school, pee-wee, shoot I remember ‎my Pony League baseball team practicing when I was five years old. Add to this the fact that ‎many, if not most, professionals practice. Would you want a heart surgeon who hasn’t practiced ‎on cadavers, and in many other ways, shapes, and forms, doing open-heart surgery on you? ‎

Sales is a Contact Sport

Sales is a Contact Sport

A few days ago, I was watching an Ed Mylett interview featuring Ryan Serhant, a highly ‎successful real estate agent in New York City. According to Ryan, a key factor in his success is ‎reaching out to 15 new people daily. This resonated with a conversation I had two months ago ‎with Rick Fingerman, a local financial planner, who shared a similar strategy. He recounted the ‎story of a very successful insurance agent who attributed his success to talking to three new ‎people seven days a week about what he did for a living. He said it didn't matter if they were at ‎the supermarket or he met them at church, the key was to talk to three new people a day.‎

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Certified Professional Yacht Brokers

Yacht Sales Professionals (brokers, dealers, salespeople) have a benchmark for measuring their skills, abilities and performance, while, at the same time, enhancing their marketing value. Boat sellers and buyers are in a better position to select qualified, competent sales professionals with confidence and trust. If you want to set yourself apart, the Certified Professional Yacht Broker (CPYB) program is for you.