About YBAA

ybaa past presidents

Setting the Standard for Yacht Sales Professionals for Over 100 Years

The Yacht Brokers Association of America, Inc. – YBAA - was founded in 1920 and exists to unite Yacht Sales Professionals throughout North America to establish, promote and enforce high standards of professional competence, character, and ethical conduct; foster public recognition of, and support for, YBAA and its member brokers; facilitate cooperation among member brokers; and, enhance each member's success.
YBAA defines a Yacht Sales Professional (YSP) as an individual who conforms to industry standards of skill, competence, and character in service to their clients. As a member of a recognized yacht broker trade association and through continuing education and compliance with established Codes of Ethics, a YSP maintains their expertise throughout their professional career. YSPs may represent a buyer and/or seller as a broker in the sale of a recreational yacht or maybe the representative of a yacht dealer or yacht manufacturer in the sale of a vessel. Those who attain, and maintain, their credentials as a Certified Professional Yacht Broker (CPYB) further demonstrate their ongoing commitment to their profession.
 

Upcoming Events view all events

 September 2023 
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Thu
19
2023
October 19, 2023
12:00PM - 2:00PM EDT

CPYB: Brokers Brunch - NYBA Host

ZOOM: This event qualifies for 2CE if you attend both hours. NOTE: If you drop before the close of the event ‎you will only receive 1CE.

Wed
8
2023
November 8, 2023
2:00PM - 3:00PM EDT

CPYB Webinar: Host BCYBA: Understanding Common Electrical Systems

Presenters: David Worland, CPYB, Co-Owner, Yacht Consultant and Broker, Grand Yachts Inc. & Jeff Cote, Entrepreneur, Author, Pacific Yacht Systems

Zoom

Join Dave Worland, CPYB and Jeff Cote from Pacific Yacht Systems while Jeff dives in and uncovers the common marine electrical systems. You will leave understanding these systems and able to identify deficiencies that are commonly uncovered on pleasure boats. Do not miss your opportunity to have a conversation with this subject matter expert.

Wed
6
2023
December 6, 2023
2:00PM - 3:00PM EDT

CPYB Webinar: Overview of the Marine Lending Business

Host: NYBA

Zoom

More Information Coming Soon

Latest News view all news

Motivating the Sales Team

Motivating the Sales Team

Recently I was speaking with the VP of Sales who said he was having trouble motivating his ‎salespeople. “They’re just not putting the work in. They’re doing the bare minimum and I can’t ‎seem to do anything to get them going.”‎

From COVID "Order-Taker" to Post COVID Professional Yacht Broker

From COVID "Order-Taker" to Post COVID Professional Yacht Broker

During the chaos of Covid, we as Yacht Brokers were becoming more of order takers than anything else, it ‎seemed. And although we enjoyed the times when we were selling everything we could get our hands on, ‎for record breaking prices month over month and year over year, at some point it had to slow down and ‎get back to normalcy. I feel like that trend is happening in all aspects of our jobs, from new boats being in ‎stock, to sell prices leveling out and in some cases falling, as well as more boats coming to market over ‎the recent months. ‎

Another Key to Sales Success

Another Key to Sales Success

A few months ago my article was centered around the number one sales success factor: hard ‎work. Again, that assumes you have at least average intelligence and work on the right things. ‎That said, being successful in sales also requires that you possess another key character trait: ‎self-discipline.‎ ‎

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Certified Professional Yacht Brokers

Yacht Sales Professionals (brokers, dealers, salespeople) have a benchmark for measuring their skills, abilities and performance, while, at the same time, enhancing their marketing value. Boat sellers and buyers are in a better position to select qualified, competent sales professionals with confidence and trust. If you want to set yourself apart, the Certified Professional Yacht Broker (CPYB) program is for you.